Achieving Behaviour Change (ABC): An Introductory Masterclass – February 2025

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In A Nutshell:

Discover how behaviour change methods can be applied to quality improvement challenges.

Many things we do in healthcare to improve safety, such as the introduction of new guidelines, require staff to change their behaviour. We often assume this is easy – tell people what to do and they will do it. But, behaviour change can be difficult to achieve.

This Masterclass provides an introduction to our evidence-based Achieving Behaviour Change (ABC) approach, helping you to:

  • Understand how behaviour change theory can enhance quality improvement efforts
  • Understand how to identify and address barriers to behaviour change
  • See how this approach can be applied in
    practice with our case studies

Course Date: Thursday 27th February 2025, 10.00am -12.oo

Delivery platform: This training will be delivered via Zoom.

Registration: To book a place, please email: Academy@yhia.nhs.uk

For further information please contact Jane Hudson via: academy@yhia.nhs.uk.

The event will be delivered by:

Professor Judith Dyson
Professor in Implementation Science Centre for Social Care, Health and Related Research (C-SCHaRR), Birmingham City University

Dr Ali Cracknell
Consultant in Medicine for Older People, Leeds Teaching Hospitals NHS Trust and Clinical Lead for Patient Safety, Improvement Academy

Liz Watson
Head of Quality Improvement and ABC Programme Lead, Improvement Academy

Alice Cunningham
Research Fellow and ABC Coach, Improvement Academy

who we are working with

The work being led by the Improvement Academy - such as safety huddles - is nothing short of awe-inspiring. I was particularly struck by the Academy's approach to improvement."

Richard Taunt – Director, UKIA

Achieving Behaviour Change (ABC): An Introductory Masterclass – February 2025

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